Great Southern Pinnacle Grass Fed Beef represents the epitome of grass fed beef—richly marbled while free from substances consumers wish to avoid.

Our beef is produced from the finest quality British and European breeds of cattle sourced from the lush and fertile pastures of southern Australia where a reliable year-round rainfall creates the perfect environment for raising high quality natural beef.





Raised on a pure grass fed diet and free from added hormones and antibiotics, Great Southern Pinnacle is perfectly suited for those who want confidence their beef has been raised in an allnatural manner, but without compromising on flavour, juiciness and tenderness.

Be it a succulent rib eye steak, luxurious yakiniku short rib or a flavoursome family roast, Great Southern Pinnacle will leave your diners, family and friends with a truly memorable eating experience.


Underpinned by the class-leading JBS Farm Assurance Program, you can have confidence all our raising claims are independently audited by a 3rd party to ensure you are getting what you pay for.

Importantly, our brand parameters deliver a smaller cut size to allow our customers to cut thicker portions of beef whilst maintaining practical portion sizes.

There is nothing ‘standard’ about Great Southern Pinnacle. Our beef is without peer or rival and has earnt a global reputation as the pre-eminent grass fed beef for the discerning retailer or restaurant.

Marble ScoreAusMeat 2
Grass fed for life
Antibiotic free
No added hormones
GMO free
JBS Farm Assured
3rd party audited
JAS ANZ Accredited
MSA graded
HSCWAverage 320Kg
Meat colourb - 3
Fat colour0-3
Breed BritishBritish and European breeds only no Bos Indicus or dairy.



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Great Southern Pinnacle is brought to you by JBS Australia Pty Ltd

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